All in CARAVANING is the Chinese edition of CARAVAN SALON Düsseldorf, the caravan and camping show Messe Düsseldorf has run in Germany since 1962, and it was set up in 2012 to serve buyers in China and the wider Asian market. The floor brings motorhomes and caravans together with the chassis, components and on-board systems behind them, and with the tents, camping gear and site equipment that a caravan holiday depends on.

Who comes is what makes the show useful to a brand entering China. Importers and dealers, campsite developers and operators, travel agencies and rental fleets, and the tourism and property companies building destinations all walk the same aisles as private owners and clubs. A conference programme runs alongside, together with an outdoor living festival that shows the vehicles in use — the format CARAVAN SALON has used to turn a trade fair into a consumer event.